Analytics for retailers and distributors
Takar brings Accurate, Jurnal, your tills and your marketplaces together into one set of numbers that everyone in the business agrees on. Margin by product, stock in days and the buyers who come back, in your WhatsApp at 6.30 every morning.
These charts use the numbers of Dapur Sumi, a frozen food business with 9 outlets in Surabaya and Sidoarjo.
Scroll for the next three numbers
Finding 2 of 4
Frozen Fries 1 kg at 6.1% and Chicken Nuggets 500 g at 8.3%. The store average is 23.1%.
Marketplace fees and reseller prices eat into margin on exactly the products people buy most. Takar works margin out on every transaction line, after discounts and channel costs, not from a monthly average.
Finding 3 of 4
41% bought again within 90 days. January's buyers: 29%.
Since late May, Takar has sent a WhatsApp reorder reminder three weeks after a first purchase. Every group of buyers since then has come back more often.
Finding 4 of 4
Raise the reseller price of Frozen Fries 1 kg by Rp1,500. Volume is expected to fall 4% at most.
Takar drafts the suggestion from the same numbers, with the working shown, and sends it to the owner. The decision stays yours.
Source: Accurate, Moka POS across 9 outlets, Shopee and Tokopedia. Last synced 11 Oct 2026, 06.30 WIB.Point at the chart to read its valuesTap the chart to read its values
| When | Revenue | last year |
|---|---|---|
| Nov 2025 | Rp1.42B | Rp1.21B |
| Dec | Rp1.76B | Rp1.48B |
| Jan 2026 | Rp1.31B | Rp1.15B |
| Feb | Rp1.38B | Rp1.19B |
| Mar | Rp2.24B | Rp1.90B |
| Apr | Rp1.19B | Rp1.12B |
| May | Rp1.45B | Rp1.26B |
| Jun | Rp1.52B | Rp1.30B |
| Jul | Rp1.61B | Rp1.37B |
| Aug | Rp1.58B | Rp1.40B |
| Sep | Rp1.69B | Rp1.45B |
| Oct | Rp1.84B | Rp1.56B |
| When | buyers | Months after the first purchase |
|---|---|---|
| Jan | 1,180 | 14%, 22%, 29%, 32%, 34%, 36%, 37%, 38% |
| Feb | 1,260 | 15%, 23%, 30%, 33%, 35%, 36%, 37% |
| Mar | 2,940 | 11%, 18%, 24%, 27%, 29%, 30% |
| Apr | 980 | 16%, 25%, 31%, 34%, 36% |
| May | 1,090 | 18%, 27%, 33%, 36% |
| Jun | 1,140 | 24%, 35%, 41% |
| Jul | 1,210 | 26%, 37% |
| Aug | 1,170 | 27% |
Table 1 · Data sources
Takar reads from the apps you already use, matches products that go by different names in each of them, then works everything out with the same formulas.
Product
Four numbers on top, the margin table in the middle, and the same digest in WhatsApp. Every number states what it is compared with.
1 to 10 Oct 2026 · against the same days last year
Revenue yesterday
Rp61.4M
+9% on last Friday
Gross margin, 28 days
23.1%
down 0.8 pts on the 28 days before
Stock under 5 days
7 SKUs
of 214 active SKUs
Returning buyers, 90 days
38%
up from 29% in January
Table 2 · Margin by product, last 90 days
| # | Product | Revenue | Sold | Margin | Change | Stock |
|---|---|---|---|---|---|---|
| 01 | Frozen Fries 1 kg | Rp612M | 15,300 | 6.1% | −2.4 pts | 9 days |
| 02 | Chicken Nuggets 500 g | Rp548M | 13,050 | 8.3% | −1.1 pts | 12 days |
| 03 | Chicken Dim Sum, 20 pcs | Rp496M | 9,920 | 27.4% | +0.6 pts | 4 daysorder |
| 04 | Beef Sausages 500 g | Rp401M | 7,290 | 18.2% | −0.4 pts | 61 days |
| 05 | Beef Meatballs, 50 pcs | Rp377M | 5,380 | 21.6% | +0.9 pts | 17 days |
| 06 | Mayo Risoles, 10 pcs | Rp322M | 8,940 | 34.8% | +1.8 pts | 6 days |
| 07 | Fish Siomay, 25 pcs | Rp298M | 6,200 | 29.1% | +0.3 pts | 21 days |
| 08 | Filled Cireng, 20 pcs | Rp241M | 8,030 | 38.5% | +2.2 pts | 14 days |
| 09 | Pempek Kapal Selam, 5 pcs | Rp226M | 4,520 | 31.2% | −0.7 pts | 19 days |
| 10 | Shallot Sambal 200 ml | Rp188M | 6,270 | 41% | +0.5 pts | 33 days |
| 11 | Packed Rendang 250 g | Rp164M | 2,050 | 24.7% | −1.6 pts | 27 days |
| 12 | Spring Roll Wrappers, 50 | Rp129M | 5,160 | 12.4% | −0.9 pts | 8 days |
1 Margin is worked out per transaction line after discounts, marketplace fees and any shipping the store pays. Cost of goods from Accurate, moving average.
Measured at our customers
6 min
for the owner's weekly recap
down from 4 hours 20 minutes before Takar, median of 112 customers
+3.2 pts
gross margin gained in the first six months
from 19.8% to 23.0%, average of 86 customers
99.2%
of morning digests arrive before 06.35
January to September 2026, 41,300 digests
I used to find out last month's margin on the twentieth. Now, by half past six, I know which product lost money yesterday.
Accurate, our tills and Shopee finally give the same number. Monday's meeting takes fifteen minutes, not two hours.
Stock in days changed how we order. Slow lines no longer pile up in the Sidoarjo warehouse.
Takar never changes anything in Accurate, Jurnal, your tills or your marketplaces.
Stored and processed in a Jakarta data centre, in line with Indonesia's data protection law.
Every number can be traced to its formula and its transactions.
Outlet managers only see their own outlet's numbers.
Connect Accurate or Jurnal and one till today. Your first digest arrives in WhatsApp tomorrow morning, every number with its baseline.